If you sell wellness products or programs online, you need this guide to writing claim-compliant copy.
Here’s the deal.
If you slip up and make claims in your marketing, you could see your business shut down.
Even get your license revoked.
True story >> the FDA doesn’t play when it comes to the specific words you write on your website, emails, and sales pages.
And as a health and wellness copywriter for online practitioners and brands, I've seen precisely the line you need to walk in order to stay in the safe zone.
So I’ve compiled a list of everything you CAN and CAN’T say to operate safely online.
And I’m showing you how to get creative while still showcasing the benefits of health and wellness products.
If you are a copywriter who writes for health brands - this could save you years of research, because there’s nothing else out there like this comprehensive guide. Trust me, I've looked.
If you are a health coach or a nutritionist - you need this guide to understand what you’re allowed to say when you’re marketing your business.
If you have a team of writers, you need this guide to communicate to them how to sell a product without making a claim
Go ahead, save yourself a ton of time and hassle, and download the guide 👇