I work with femtech brands + women's health practitioners to
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What if you could make more predictable revenue without slashing prices or feeling “salesy”?
Do your emails sound like they’re written by an evil corporate overlord?
Do you feel like you have to shout “DISCOUNT! LAST CHANCE!” louder than the marketer next to you?
Or maybe make women feel insecure about their bodies or fearful of aging in order to make the sale?
Real talk, friend, there’s a better way - one that fosters an unshakeable bond between you and your audience - one that leads to sales, and lots of them:
Emails loaded with empathy and stories…and content that truly connects with your reader.
Because in this age of copycats and chatbots…human connection is how you really stand out online.
Problem is, sitting down to write this kind of copy - the kind your subscribers actually look forward to reading and buying from…the emails that make your customers feel seen and taken care of…the posts that keep you at top of mind…well that takes precious time.
Wouldn’t it be nice to just hand off your strategy and copy to a professional, sit back, and watch your revenue soar?
Hey there! I’m Amy Griffin, women’s health copywriter. I take email marketing + copy off your plate to get you results, fast.
When you know your offer is solid.
And you’ve seen the way your products & programs change lives.
But you’re sure you could see stronger results from your marketing efforts…
That’s where I come in!
I’m here to help you make more money from your email list.
I’ve sold millions of dollars in health products over the years - from nootropics to shakes and online courses.
And my specialty is irresistible, claim-compliant copy that:
sells without offering constant discounts
sends automatically to bring you revenue on auto-pilot
creates a relationship with your audience
clearly communicates complex female-forward topics like hormones, the pelvic floor, and pregnancy
Women’s health copywriting is my love language.
Why?
Because your work empowers women everywhere.
And my work helps you reach more women and make more money. It’s an amazing feeling to be a part of that.
When I worked agency-side for brands like Chrysler, Jeep, Dodge, and Medical Hair Restoration…I was just putting more money in the pockets of billionaires.
And when I managed billions in commercial real estate assets - it was more of the same.
I’ve been a part of multi-million dollar ad campaigns and have even bought and placed spots on TV. I’ve been writing words that sell online since the first banner ads appeared on hotmail.
But what really lights me up is helping small businesses to grow.
Whether you need help with email strategy, a big launch, list management, killer SEO blogs, or setting up flows, I’m here to simplify your life and help you crush your online marketing game.
Here are 3 ways I work my women’s health copywriter magic to increase your revenue
Pump up your opens, click thrus, and revenue in the space of a week.
Finally get a revenue-driving welcome sequence set up + one BONUS flow
Everything implemented, segmented, & tagged properly in your ESP
For ongoing list management, strategy, and updated automations.
Nurture your list while improving revenue, customer retention + MRR
Monthly reporting and strategy sessions so you only have to spend minutes devoted to email each month
This is where you start when you’re not sure where to start.
I’ll look under the hood + assess your situation
Then give you a roadmap for improving your opens, click thrus, and automations
Let’s face it - selling a women’s health product is different…
You can’t just scream SALE! at the top of your lungs. Or throw a couple of gifs and a few pop culture references in your copy and hope to drive conversions.
>> You’ve actually got to demonstrate expertise.
>> Share your knowledge in a way that doesn’t confuse or condescend
>> And - and this is a big AND…you’ve got to avoid the ire of the FDA.
Which is why you can’t have just *any* copywriter start slinging your words for you.
You need someone with experience, expertise, and the ability to make complex medical topics sound simple.
You need someone who knows what claim-compliant copy actually looks like.
And you need someone who can truly speak to your customer’s hopes and doubts. Then wrap your marketing up in an interesting bow and sprinkle it with some personality + fun….because
Bottom line: copy that truly connects with your customers leads to more sales. I can write that copy for you.
I’ve helped some amazing entrepreneurs create some really spectacular results, like:
+ Hitting #3 on the NYT Bestseller list (for a first-time author!)
+ Doubling website traffic in 7 months
+ Increasing email revenue by 40%
+ Consistently getting open rates near 50%+
+ Averaging $250K in revenue every 2 weeks with email automations
+ Delivering a $40K launch when my client was so sick she couldn’t get out of bed to present her webinar (so, yeah, the copy carried its weight)
+ Doubling webinar registrations
+ 34% conversion rates on sales pages
+ Selling $21K in the first 24 hours of the launch of a $97 product - exceeding goals for the whole launch by 50%
+ $260K in revenue from startup in two years for a $197 product
+ Averaging $18K revenue per weekly broadcast email for a year (and, that’s 3x previous income)
+ Increasing website conversions by 22% for a small holistic health practice
+ Landing articles on page 1 of Google
+ Increasing web traffic by hundreds of thousands of visitors
+ Helping create record-breaking launches in the middle of a pandemic
+ Raising $8MM in start-up capital from investors
+ Achieving 16%+ average click-through rates on emails (industry standard is ~1%)
